because were ugly in there eyes.
same reason the Heat got crowned even tho LA is still the champs.
LBJ getting best player face of the league title even though Kobe was clearly stiill the best.
its media bias.If we beat Miami the Knicks will still not get talked about. the headline will be "Whats wrong with Miami"..."Spoelstra on Hot Seat"..."Sources:Lebron,"I wanted to be a Knick before I got a circumsision" blah blah blah