Re: we don't want to be just another Phoenix team. I agree n disagree. I want to be better: principally, a 2nd scoring star player who can rebound; and a better stable of serviceable back-up 4s/5s.
But Those Phoenix teams were a revelation. Leading the leauge in games won. They were gradually, and close to, re-defining the nba landscape.
Unfortunate for them they ran vs a prime dynasty Spurs squad, who also happened to be a uniquely tough matchup. Still, key playoffs injuries and bogus Amare suspensions and who knows.
A bit better team, bit worse competition, bit of luck...